World Nutella Day

World Nutella Day 2023 – History, Facts, FAQs, & More

Discounted Nutella in 2018 caused riots in French supermarkets, and we understand why. Nutella is loved by us too.

In fact, people love Nutella so much that an entire day is dedicated solely to its celebration.

So let’s celebrate World Nutella Day this year with us by indulging in Nutella-filled treats and learning about its history.

When is World Nutella Day 2023?

World Nutella Day is celebrated on the 5th of February for all Nutella lovers. Ferrero picks one Nutella fan to lead the day’s celebration each year.


Nutella was first introduced in 1964 in Italy and slowly gained popularity worldwide.

Even though people loved it very much, they never thought of dedicating a day to it until 2007, when a blogger thought of it.

The National Day of Nutella was first celebrated by an American blogger Sara Rosso to declare her love for this popular spread.

To help this day grow and live for years to come, Sara transferred its right to Ferrero, the maker of Nutella. Ferrero has done some really amazing things to celebrate National Day.

Reasons to Love World Nutella Day

We don’t need any reason to love and celebrate Nutella. However, if you still want, here are some reasons to love this day.

Tastes Heaven

Nutella is made of chocolate and hazelnut, undeniably a winning combination.

Whether it is an adult, a kid, or a teen, everyone is just crazy about this spread as it tastes like heaven. A spread this delicious and heavenly certainly deserves to be celebrated and loved!

You Can Put It on Anything

Well, anything might be an overstatement, as Nutella and fish won’t make a good combination. However, you can enjoy a wide range of desserts and other items with this spread.

For example, there are Nutella doughnuts, milkshakes, cakes, brownies, tarts, pudding, ice cream, crepes, baklavas, and whatnot.

So, finding a dessert that doesn’t go well with Nutella can be incredibly challenging.

Makes Us Feel Nostalgic

Human beings are undeniably sensitive creatures, and we have a lot of memories attached to Nutella.

Remember the little lunchboxes with Nutella sandwiches to take to schools, picnics, and parks? They were the best!

This day is an excellent opportunity to relive your childhood and have Nutella just like you used to.

Nutella Can Fix Everything

Whether you are going through a breakup or period cramp, Nutella is here to the rescue.

So, if you are feeling blue, get a big jar of chocolate spread this year on the National Day of Nutella and treat yourself. It is certainly better than your ex!


Remember craving something sweet while staying up late and binge-watching Netflix? This is where Nutella can help you.

It not only satisfies your sweet tooth but is addictive AF. I once had 2 jars of Nutella in one go and still wanted more. Can you imagine?

Read the following blogs for other similar events in February:

Frequently Asked Questions

Q1: How Long Does Nutella Last In Cupboard?

According to Ferrero’s website, the spread is good for 12 months after opening. So, you must not use it after 12 months.

Q2: Is Nutella Healthier than Peanut Butter?

Peanut Butter is much healthier than Nutella as it contains low sugar and a high amount of protein.

5 Fun Ways to Celebrate the National Day of Nutella

Celebrate Nutella Day

There are many creative ways to celebrate World Nutella Day. Want to know some? Keep reading, then.

Have Nutella

Never tried Nutella before? Well, that’s what you should do this year on the National Day of Nutella.

All you need to do is go to a grocery store and get a jar of this heavenly spread. Rip open the jar and have it with a spoon. Once you have it, you’ll realize what you were missing.

Try Different Nutella Recipes

This Nutella is an excellent opportunity to try different Nutella recipes and share them with friends and family. 

For example, you can make a Nutella sandwich, ice cream, cake, shake, or doughnuts. No matter what you choose, I guarantee the outcome will be Nutalicious.

Host or Attend a Party

Thousands of Nutella fanatics host parties on this day. So, if you are also a fan, you can go to any of these parties and have fun.

You can also host a party of your own for friends and family. Ask everyone to bring something made of Nutella, and then you can enjoy different variations of this spread.

Enter the Chief Nutella Ambassador Contest

You can now enter the chief Nutella Ambassador contest by visiting the official website and following the on-screen instructions.

You must submit a short video demonstrating how you will lead World Nutella Day. If selected, you get to be the Nutella ambassador on the next National Day. Great, isn’t it?

Share Nutella Day on Social Media

You can share your pictures and recipes online under the hashtag #NationalNutellaDay.

This way, not only will others be able to see your posts, but you will get to see theirs too. Maybe you will find creative activities online to celebrate the next year.

6 Interesting Facts about Nutella

Here are some interesting facts about Nutella to keep you entertained.

  • Almost 1.35 million pounds of Nutella is produced daily. This means the Nutella spread produced in 1 year can cover about 1000 regular-size soccer fields.
  • Germany celebrated Nutella’s 40th anniversary in 2005 by preparing a large breakfast. More than 27,000 people came to have the breakfast, and the Guinness Book of World Records declared it the largest continental breakfast
  • Ferrero distributed 6.6 pounds of personalized Nutella jars to the Italian road cycling team in 2014. They also featured the name of the member in the front.
  • It is illegal to name your child Nutella if they are born in France. The French Court declared it illegal in 2015 when a newborn girl was named after this popular hazelnut spread. 
  • You can be sued under Italian Law for calling Nutella a chocolate cream. That’s because the spread does not meet the minimum cocoa solid requirements.
  • When Sara Rosso initiated Nutella Day in 2007, Ferrero decided to take legal action against her. This agitated the fans on social media, and the company had to accept this fan-made day eventually.


World Nutella Day is celebrated on the 5th of February to celebrate people’s love and devotion to this spread.

It is a day to indulge in Nutella’s creamy, chocolatey goodness, whether it’s spread on toast, mixed into a recipe, or simply eaten straight from the jar.

Nutella’s unique taste and versatility have made it a staple in kitchens and pantries worldwide, and it is a treat that can be enjoyed by people of all ages.

So, let’s raise a spoonful of Nutella to celebrate #WorldNutellaDay and the joy it brings to our taste buds.

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